Fundamentals of Entrepreneurship (ODISHA)

CBCS (Choice Based Credit System)
  • Author : Abha Mathur  
  • Edition : 2018 Edition
  • Date of Publication : Dec.2017
  • ISBN No.: 9789386882479
  • Binding : Paperback
  • No. Of Pages : 356
  • Weight (Kgs) : 0.405
INR 295 | USD 15
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A Comprehensive Textbook on “Entrepreneurship”for B. Com [H], [Three Years (6 Semesters)], under CBCS Programmeof various Universities throughout Odisha.
Highlights :
  • It has been written in a simple & lucid language which is easy to comprehend and learn
  • Case studies & ’To do Exercises’ have been included at the end of each chapter, to enable students to explore and identify the practical aspect of Entrepreneurship 
  • This  book will not only help the students to secure good marks for themselves, but will also be a boon for any aspiring & budding  Entrepreneur
  • After having gone through the book, the reader will be able to identify his/her hidden potential through personal SWOT analysis and would be well versed with the business world
  • Students/Readers would learn the methodology and modalities of setting up small business ventures & ways and methods of arranging and managing finances
  • The book also contains the method of Appraising a Project, Writing a Project Report, making a Feasibility Study and contains the much needed formats of Business Proposals
  • The various case studies and the brief sketches of the successful Entrepreneurial stories of Women Entrepreneurs, Dalit Entrepreneurs and Young Entrepreneurs, would certainly boost the Morale & provide motivation to students to become Entrepreneur
  • The Book covers the latest trend in the various types of Entrepreneurships that are known till now
  • Above all, the Book encourages Entrepreneurship, which the Indian economy needs today, so that the problems of unemployment and under-employment can be overcome

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